By Francis Kargbo – Media Relations Intern
Students across Sierra Leone are set to benefit from a nationwide rewards initiative by Africell Sierra Leone, which plans to distribute approximately NLe1 million (equivalent to 1 billion old leones) in cash prizes, alongside Samsung smartphones, airtime and MiFi devices, through its Afri Student Club programme.
Speaking about the initiative, Africell Sierra Leone’s Communication and Marketing Manager, Kamanda Koroma, said the Afri Student Club was established as part of the company’s commitment to giving back to society and supporting the development of education in Sierra Leone.
Koroma said the company intends to extend the Afri Student Club School Tour to communities across the country, enabling students in different parts of Sierra Leone to access Africell SIM cards and benefit from the opportunities and rewards offered through the programme.
He stressed that the initiative goes beyond entertainment, describing it as an effort to provide practical support to students and their parents while creating opportunities for young people.
A major attraction of the school tour is the Afri Quiz, through which 25 students at each school visited will receive NLe100 each. Other prizes include Samsung smartphones, airtime top-ups and MiFi devices.
According to Koroma, the programme will run throughout the year, with nationwide activities already underway. He disclosed that the first phase has reached approximately 120 schools, including primary and senior secondary institutions, with plans to expand to additional schools.
He added that Africell is targeting at least one school in every community across the country to ensure that students benefit regardless of their geographical location. He also said the company had put measures in place to sustain the initiative as part of its long-term contribution to national development.
Beyond the school tours and distribution of prizes, Koroma revealed that Africell is working towards establishing permanent Afri Student Clubs in schools across Sierra Leone. The school-based clubs are expected to provide lasting structures for student engagement, encourage participation and create continuous opportunities for young people.
The official launch of the clubs is expected soon.
For Africell, the Afri Student Club is intended to be more than a promotional campaign. The company says the programme forms part of its broader commitment to investing in young people, strengthening relationships with schools and communities, and supporting the educational aspirations of the next generation.
Through the nationwide initiative, Africell hopes to reach more students, reward participation, encourage learning and create opportunities that benefit schoolchildren and their families across Sierra Leone.
